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Are Virtual Influencers just hype or even the future of influencer marketing? Dive into the world of virtual influencers. Learn how they authentically represent brands and push the boundaries of reality.
In recent years, a new era of virtual experience has emerged that blurs the boundaries between the real world and the digital sphere. Avatar Worlds are platform-based, virtual 3D worlds - whether accessible via virtual reality application or browser - that (want to) provide their users with an immersive and extended Internet experience including all associated areas of use. In contrast to the virtual worlds that have been established for years, such as Second Life or Minecraft, Avatar Worlds go one step further: they not only offer their users a virtual gaming environment, but are also designed as fully-fledged social networks and ecosystems.
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03. May 2024